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Sportsbooks can be generally categorized as “Sharp” (market-making, like Pinnacle, focused on setting accurate lines and taking on large bets from professionals) or “Soft” (retail-focused, like many US commercial books, …
Thomas Jensen · December 9, 2025
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news
Sportsbooks are aggressively adopting Artificial Intelligence (AI) to maintain profitability and competitiveness in the …
Thomas Jensen · December 9, 2025
strategy
The most crucial strategy for long-term success is disciplined Bankroll Management (BRM). The Kelly Criterion is a popul…
Thomas Jensen · December 9, 2025
strategy
A sharp bettor’s primary goal is not to predict the winner, but to find value—situations where the sportsbook’s listed o…
Thomas Jensen · December 9, 2025
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